Job Description

Real Estate Assistant / Client Care Coordinator

Location: Traverse City, MI
Employment Type: Part-time, approximately 20 hours per week

About the Role

The Client Care Coordinator is the control manager focused on everything needed to support a top-performing real estate agent. This role is ideal for someone with interest in CRM management, event planning, and marketing , who thrives in a fast-paced environment and enjoys a balance of working both independently and collaboratively.

Key Responsibilities

CRM & Database Management

• Manage and maintain the real estate agent’s CRM (kvCORE, BoldTrail, or similar).


• Ensure all client information is accurate and up-to-date.


• Track and manage follow-ups, drip campaigns, and automated communication.


• Generate reports on pipeline status, lead sources, and client engagement.

Marketing & Content Creation

• Assist with the creation and execution of social media content (graphics, videos, and captions).


• Develop and send email marketing campaigns, newsletters, and property promotions.


• Coordinate with designers and vendors for branded marketing materials.


• Maintain the agent’s online presence, including website updates and social media profiles.

Event Planning & Coordination

• Plan and execute client appreciation events, networking events, and open houses.


• Manage event logistics, including invitations, venue selection, and vendor coordination.


• Track event attendance and engagement, gathering feedback for future improvements.

General Administrative Support

• Assist with scheduling appointments, showings, and client meetings.


• Organize files, documents, and transaction paperwork as needed.


• Support additional tasks as required to enhance the agent’s productivity.

Qualifications & Skills

• Highly organized with strong attention to detail and ability to manage multiple priorities.


• Excellent communicator , able to relay information clearly and effectively.


• Problem-solver with a proactive mindset and a willingness to take initiative.


• Adaptable and resourceful , able to adjust to changing priorities and unexpected challenges.


• Team-oriented but independent , able to collaborate effectively while also working autonomously.


• Strong follow-through , ensuring tasks and projects are completed efficiently.


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Salary/Compensation: $20.00 - $28.00 per hour

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